Every business needs a logo. A logo identifies, describes, and sets the first impression of your business. Longboat Outfitters hired the expertise of Jay Nicholson of Springfield, Mo. Jay is an expert in marketing, branding, and even writing catchy jingles for audio advertisements. If you are looking for a new logo, marketing, or a brochure (Jay made the LBO brochure too!), or even a TV/radio commercial for your business, please look him up. You will be glad you did. Thank you, Jay--see you on the river!